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manishaghimire
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« on: January 24, 2010, 12:28:42 PM » |
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I am Manisha from Nepal. Do any one here know about creating backlinks in unrelated sites. I am creating backilinks in unrelated sites too. Do this have any good and positive effect for the site to rank higher. Related and unrelated, are the backlinks there equally important or more the site is related it is more better. I am confuse here about creation backlinks. Do the unrelated backlinks matters to the site ranking or not. Please if any one could help!! Thank you in advance!
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Seo'ers - UK SEO, Internet Marketing and Webmaster Forums
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« on: January 24, 2010, 12:28:42 PM » |
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hawkwind dave
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« Reply #1 on: January 25, 2010, 10:21:38 AM » |
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Well we all create backlinks via directories to say a Web Designer website, the directory itself may be unrelated but the category/page selected for that link will, or should be related (i.e. web design catagory).
Sticking with web designers... they'll be designing all sorts of websites; florists, legal, car manufacturers, etc. and as a rule of thumb, they'll all link back to the web designers site via the site designed by... link at the foot of most web pages.
all unrelated but all help by way of back links.
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Boogaloodude
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« Reply #2 on: January 25, 2010, 01:24:30 PM » |
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Hi Mani,
Search engines work on relevance so relevant links will always be more powerful than irrelevant links. Links from unrelated sites may help but probably won't help very much because they don't make sense, why would this site link to you? It's not an indicator of usefulness is it.
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www.ImgWebDesign.co.uk - Web site design, Buxton Derbyshire "Scientists have proof but no certainty, religions have certainty but no proof"
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manishaghimire
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« Reply #3 on: January 26, 2010, 08:27:51 AM » |
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Hi Mani,
Search engines work on relevance so relevant links will always be more powerful than irrelevant links. Links from unrelated sites may help but probably won't help very much because they don't make sense, why would this site link to you? It's not an indicator of usefulness is it.
Thank you for your suggestion. I am trying to search relevant sites here!! Cheers,
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Boogaloodude
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« Reply #5 on: January 28, 2010, 08:17:06 AM » |
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As far as what site you get your links from, the two most important aspects to link building are:
1. Domain authority 2. Page authority
That's news to me mate. So when I do a search for 'dog grooming' I'll likely see pages return for 'hair dressing' because they're authoritative sites and pages? The SERP works on relevance before anything else so therefore that's the most important aspect to link building.
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www.ImgWebDesign.co.uk - Web site design, Buxton Derbyshire "Scientists have proof but no certainty, religions have certainty but no proof"
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Matt Inertia
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« Reply #6 on: January 28, 2010, 07:08:13 PM » |
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Topic relevance has very little impact on link building. Dont agree with this in the slightest. Keyword relevancy between linking pages and your site is very important. For example, if you're trying to rank for a keyword and get a link from a site outranking you for said keyword you willl see a nice boost from that, regardless of the "authority" of that page. Also, the surrounding keywords in the content of a link also have an effect on your rankings for said keywords. I see authority as a multiplier mainly. So R(relevancy score) x A (authority score) = link strength. So that's why a link from the BBC is worth more than a link from a new domain called "dog-grooming dot com" which is packed full of relevant content. Have I explained myself correctly there?
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Matt Inertia
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« Reply #7 on: January 28, 2010, 07:10:51 PM » |
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I also think that the info on that seomoz page has changed. Id say matching keyword anchor text isnt as important as it used to be and that the "variety filter" has been turned up.
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HHI Golf Guy
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« Reply #8 on: January 28, 2010, 09:23:58 PM » |
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I wish I could find the article/video that I saw last year about Google and link relevance. I can't remember if it was Cutts or someone else at G that the relevance of inbound links was not a factor. What mattered was the anchor text and the authority of the site. BTW, my initial response was regarding what site you get your links from and said nothing about anchor text. Obviously, anchor text is the #1 link attribute, but that was not in the scope of the original question. While this video isn't 100% on topic, it does discuss the principles that I saw last year: http://www.youtube.com/watch?v=UxTmZulcQZ0And considering that the folks at SEOmoz are smarter than all of us on this forum AND featured speakers at search engine and SEO conventions I'd say that their analysis and insights are credible.
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Seo'ers - UK SEO, Internet Marketing and Webmaster Forums
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« Reply #8 on: January 28, 2010, 09:23:58 PM » |
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Matt Inertia
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« Reply #9 on: January 28, 2010, 10:19:56 PM » |
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And considering that the folks at SEOmoz are smarter than all of us on this forum AND featured speakers at search engine and SEO conventions I'd say that their analysis and insights are credible. When I talk about relevance I talk about keywords and semantically related keywords on the page that is linking. So say we have two ezine articles of equal standing and both have the same link pointing to a dog grooming site. One the articles is about dog grooming, has "dog grooming" and semantically relevant content in the title, heading, body content etc and one is about the sex life of a ping pong ball. Which link is the best? By your evaluation they are the same. I am think youre wrong, if that is indeed what you mean. The fact that the ezine article will be in the rankings somewhere for the term "dog grooming" means that it is worth more to the destination page than the other. And considering that the folks at SEOmoz are smarter than all of us on this forum AND featured speakers at search engine and SEO conventions I'd say that their analysis and insights are credible. Well if they said it, it must be right.
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Boogaloodude
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« Reply #10 on: January 29, 2010, 08:51:14 AM » |
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There aren't many things we can be definite about in SEO but this is one of them. Before anything else is taken into consideration when someone does a search, Relevance is established. If a page isn't relevant, it won't get returned and backlinks from Relevant sites help to establish that relevance. It's all part of the web of relevance.
Once the relevance has been scored, THEN they'll take into account things like site authority etc etc, so.... a link from a relevant authoritative site will always outweigh a link from an irrelevant non-context related site anyday of the week. You will never see an authoritative but non-relevant page returned in the SERP, ever.
If someone can show me an actual credible quote/source from a Google Search Team member saying someting that contradicts that I'll eat my monitor.
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www.ImgWebDesign.co.uk - Web site design, Buxton Derbyshire "Scientists have proof but no certainty, religions have certainty but no proof"
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HHI Golf Guy
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« Reply #11 on: January 29, 2010, 03:23:01 PM » |
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Here's why I don't agree with that at all. Let's take the dog grooming example and say you have a chance to pick up one of two links: Link 1 - This is from a PR2 page with a full page article about dog grooming. Link 2 - This is from PR8 page about blue widgets. The only mention of dog grooming is in your anchor text. Which link would you take? Me, I would take the second one without blinking an eye. Play around with the Open Site Explorer tool and check various domains and the links the receive while paying close attention to the page and domain authority. When you check enough sites you will see a pattern that shows that links with higher page/domain authority contribute more to SERP's. It also helps if you compare sites competing for the same KW's. Then you really see how authority matters. I posted a question for Matt Cutts on http://moderator.appspot.com/. If you want to vote for that question login to Google and look for this question and vote for it: Which is the best type of inbound link for my site: A link from a page/domain with higher authority but content not relevant to my site or a link from a page/domain with lesser authority but with related content on the outbound link page?
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Matt Inertia
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« Reply #12 on: January 29, 2010, 07:32:27 PM » |
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Link 1 - This is from a PR2 page with a full page article about dog grooming.
Link 2 - This is from PR8 page about blue widgets. The only mention of dog grooming is in your anchor text. Aaaah, the PR8 link of course, but that can be explained by my post relating to authority (PR etc) being a multiplier for link weight. So, if we plug your examples into my formula (albeit in a very rudimentary way with approx values and bearing in mind authority/pr is exponential ): R(relevancy score out of 100) x A (authority being on a basic exponential curve) = link strength Link 1 95 x 2 = 190 Link 2 5 x 128 = 640 Obviously a PR8 produces an extreme example of what were talking about and the link would be far more lucrative. But think how great the link score would be if you have high relevancy and a PR8.
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Matt Inertia
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« Reply #13 on: January 29, 2010, 07:45:30 PM » |
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I've hunted for that question but cant find it... 
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ash
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« Reply #14 on: January 29, 2010, 08:13:58 PM » |
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Ahh, the time old relevancy question, in my opinion its a really interesting question. The simple answer in my opinion is that whilst relevancy is good, how is Google determining relevancy, are they weighting the power of links base on how relevant the relevancy is.
I think for most sites you could find a tenuous piece of relevancy.
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